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Less Stress. More Growth. All Digital.
Digitalize your sales, marketing, and operations. We’re here to help you grow your business with ease and joy.
Trusted by leading brands
Our services
Beyond the traditional agency model
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Creative & Content
From brand design to video production, we create content that captures attention and drives engagement across all channels.
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Strategy & Consulting
We develop data-driven marketing strategies, help you figure out what's working, what's not, and build a roadmap that actually fits your business goals.
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Full-service support
From quick fixes and consulting to full campaign management and ongoing optimization, our expert team is here to support you and your business goals.
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Hubspot full-service
As a HubSpot Diamond Partner, we implement, customize, and optimize your entire HubSpot ecosystem so it actually works the way your team needs it to.
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Tech & Systems
From CRM integration to custom web applications, we build and connect the technical infrastructure that powers your business.
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Healthcare full-service agency
W4’s Praxismarketing services offer a holistic, medically compliant strategy to make your brand visible, memorable, and competitive in a digital-first world.
Healthcare full-service agency
W4’s Praxismarketing services offer a holistic, medically compliant strategy to make your brand visible, memorable, and competitive in a digital-first world.
Our brands
We don't just build solutions for clients. We create our own.
These are the digital products we've built and continue to develop within the W4 Group.
Our own PIM Solution
Our Product information management (PIM) platform keeps all your product data organized in one place. A single source of truth for your product information.
Website platform for Swiss municipalities
A modular website solution designed for Swiss municipalities. Secure, easy to update, and designed for local government needs.
Medical news platform
The leading healthcare news portal in Switzerland with over 200,000 monthly readers, keeping Swiss healthcare professionals up-to-date at all times.
Meet the W4 group
Three companies, one network. The W4 Group brings together three specialized companies under one roof – each with its own focus, but all working toward the same goal: helping businesses grow through smart marketing and technology.
Full-service B2B agency
Our full-service B2B marketing agency combines creative expertise, strategic consulting, and technical implementation across Europe and China.
Healthcare marketing platform
just-medical is the pulse of medical marketing in Europe, connecting healthcare professionals through online medical platforms and services.
Creative production agency
wps4digital is a creative agency specializing in media production, WordPress development, and system integration solutions.
Big ideas start small — we help you take the first step.
Browse our latest case studies
Real projects, real results. See how we've helped businesses across multiple industries grow through marketing automation, digital transformation, and strategic campaigns.
How a Substrate Portfolio Is Breaking Into the Swiss Market
Casaton is the go-to partner for craftsmen, site managers, and purchasers. At Casaton, customers not only find almost...
More Enrollments Through Strategic Marketing
Tandem International Multilingual School (IMS) is an international private school in the region of Zurich, providing...
From Manual Processing to a Fully Automated Practice Solution
In Switzerland, Echo Sympa has been synonymous with precise and sensitive ultrasound diagnostics for children for many...
Paving the Way for Successful Reintegration and Cost Reduction
The Compasso association supports employers in helping employees return to work quickly and sustainably after health...
Laying a New Foundation for Digital Success with Shopify
Toucan Flooring, a flagship brand under the global manufacturing powerhouse Triforest Inc., stands as a market leader...
Website Relaunch for Titoni
For over a century, Tinoni has stood for precise Swiss watchmaking, timeless design, and a deep commitment to...
Website Optimization with SMS Push Notification Service for EBL
For over 125 years, EBL (Genossenschaft Elektra Baselland) has ensured the reliable delivery of electricity and heat to...
Surgery on an Open Heart – Resulting in a New and Modern Website for just-medical!
just-medical! was founded in 2000 as a portal for Healthcare Professionals and has established itself as the one-stop...
HubSpot Intranet for ARGO-HYTOS
The ARGO-HYTOS Group is a global provider of hydraulic system solutions that sets new standards in the industry with...
MarketingBlatt
Always up to date: Regularly read about the most important marketing trends in our Marketingblatt.
HubSpot Data Management: What We Learned from 1,000 Projects (and What Almost Nobody Talks About)
What we learned about data management from over 1,000 HubSpot projects. Seven points that affect your reporting, your budget, and your lead quality.
Read more
Digital Marketing Trends 2026: A Strategic Guide for the Dach Region
The 9 digital marketing trends that B2B decision-makers in DACH need to prioritise in 2026, with concrete actions from the field.
Read more
The Best ERP-Systems for SMEs
ERP systems for SMEs at a glance: Which solution is right for your company? Comparison of leading providers with a focus on Switzerland and the DACH region.
Read more
Which n8n automations will really help companies move forward in 2026?
The 15 most important n8n automations for 2026: tried-and-tested workflows for marketing, sales, e-commerce and IT. With benefits, features and best practices.
Read more
Integration Platform Comparison 2025: 15 Best Software Integration Tools Ranked
Integration platform comparison 2025 showing the best software integration tools ranked
Read more
Classic inbound marketing is dying – what can companies do?
B2B marketing in transition: Sarah Wilhelm, CEO of W4, discusses what is emerging toward 2026 and how companies can align their marketing for real impact.
Read more
Product Spotlight
Your PIM. Your way with elytra™
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A single source of truth for all your product information.
With elytraPIM, you’re in full control. Whether hosted locally, in your private cloud, or as a SaaS solution, the platform adapts to your infrastructure, not the other way around.
elytra makes it easy to manage complex product data. No code, fully integrated, and multilingual.
Scalable, flexible, and future proof, backed by W4’s experience and partnership.
Don’t just take our word for it
Our clients say it better than we ever could. Read how we've helped businesses tackle real challenges and deliver measurable results. Our clients say it better than we ever could. Read how we've helped businesses tackle real challenges and deliver measurable results. Visit our customer review page, or share your own experience.
STRATEGIC PROCUREMENT & SYNERGY MANAGEMENT
Professional and fast. W4 delivers excellent marketing and communication services.
Monique Inderbitzin
RAILplus
STRATEGIC PROCUREMENT & SYNERGY MANAGEMENT
Marketing and communications. We've been working with this company for a couple of years. Services are always very professional and fast. Good job!
Monique Inderbitzin
RAILplus
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WEBSITE DEVELOPMENT & DIGITAL COMMUNICATION
Very competent partner. W4 delivers on time and supports our international business with great ideas.
Joachim Greuter
HOCHDORF Holding
WEBSITE DEVELOPMENT & DIGITAL COMMUNICATION
Very competent partner for online communication. We have been working with W4 for several years and are very happy with their work for us. The team is very competent, and we get everything on time. They help us with great ideas for our international business.
Joachim Greuter
HOCHDORF Holding
3D ANIMATION & VISUAL MARKETING
W4 handled my request professionally, with an easy-to-use portal. Looking forward to the next cooperation.
Jasmin Döbeli
Robatech AG
3D ANIMATION & VISUAL MARKETING
Fast and friendly service. Within only 2-3 days, my request has been edited in a very professional way. I like the easy handling of the W4 online portal to upload and therefore easily share content. I'm looking forward to our next cooperation.
Jasmin Döbeli
Robatech AG
HUBSPOT WORKSHOP
W4 provided an excellent CRM introduction and adapted smoothly to online learning.
Eliane Lörtsche
FH Graubünden
HUBSPOT WORKSHOP
Great online HubSpot workshop for our students. The workshop with W4 Marketing was a great introduction for our students to CRM and HubSpot. Due to COVID-19, we had to hold the class online, but Sarah was open to the change of plan, so we were still able to address this very important topic in our course. Many thanks.
Eliane Lörtsche
FH Graubünden
CYBERSECURITY & DIGITAL WORKPLACE SOLUTIONS
Professional and straightforward collaboration with W4.
Adam Barta
Dinotronic AG
CYBERSECURITY & DIGITAL WORKPLACE SOLUTIONS
Pleasant collaboration. Working with W4 is very professional and straightforward!
Adam Barta
Dinotronic AG
BUSINESS PROCESS AUTOMATION
Working with W4 is a joy, smooth, positive collaboration with prompt solutions and a supportive, united team.
Mustafa Öksüz
Trendcommerce (Schweiz) AG
BUSINESS PROCESS AUTOMATION
An agency made like W4! Working with W4 is a joy. The collaboration runs smoothly and is very positive. Requests, ideas, and short-term needs are addressed and implemented promptly. Any discrepancies are discussed openly and optimized together. What’s great is that the team stands united, supporting each other and the client.
Mustafa Öksüz
Trendcommerce (Schweiz) AG
Behind the screens
Culture, creativity, and code. Have a look at our stories straight from the heart of W4.
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W4 as Sponsor of the Odoo Roadshow in Basel
On June 24, W4 participated as a partner in the Odoo Roadshow in Basel. As one of four sponsors, W4...
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Zurich Pro Theme Release
We are excited to announce the release of Zurich Theme Pro, the result of our HubSpot Business...
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Lobster-pim becomes Elytra PIM
New Name, Proven Powerful Functionality, and Continued Support! A few weeks ago, we had the...
Behind the screens
Culture, creativity, and code. Have a look at our stories straight from the heart of W4.
W4 as Sponsor of the Odoo Roadshow in Basel
On June 24, W4 participated as a partner in the Odoo Roadshow in Basel. As one of four sponsors, W4 had its own booth.
Zurich Pro Theme Release
We are excited to announce the release of Zurich Theme Pro, the result of our HubSpot Business Unit's dedicated efforts over the past few weeks. This updated theme is the ultimate upgrade to our free Zurich Theme, which has been available for two years by now. It offers a wider range of customization options, helping you create a professional and unique online presence quickly and effortlessly.
Lobster-pim becomes Elytra PIM
New Name, Proven Powerful Functionality, and Continued Support! A few weeks ago, we had the pleasure of informing you about the acquisition of the Lobster_pim source code. A lot has happened since then!
