Gamification, if used correctly, is an extremely useful method to gain new customers. Many industry giants have successfully implemented marketing strategies with Gamification. With online games and playful competitions, Gamification increases engagement and promotes emotional investment. And best of all, new leads are generated along the way! The term Gamification refers to the incorporation of game- related elements – such as high scores, rankings or awards – in foreign contexts. Gamification aims at motivating users to interact with the company in a playful way. Every opened door poses the opportunity to converse with your customer, which not only strengthens your B2C relationship, but also increases your customer’s willingness to buy.
In joyful anticipation, children look forward to opening their advent calendars every day. However, adults, customers, and co-workers enjoy this Christmas tradition just as much! By hiding prizes, tipps, recipes, raffles, or product information behind the tiny doors, an advent calendar delights people in business environments as well. The sky's the limit to your creativity!
A professionally designed digital advent calendar ensures a high reach, generates new leads and gives you access to inactive customers. By playfully engaging them now, customers become more open to your marketing content at a later date. Additionally, a digital advent calendar provides your existing customers with playful variety during the Christmas season and helps you to strengthen your brand.
Delight your customers with the digital advent calendar and benefit from first-class user experience and visibility across your channels!
Read our free White Paper now to find out how your company's gamification campaigns can help you attract and nurture leads and customers.
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