Middleware as a Service for the Lobster Platform

LOBSTER MANAGED SERVICES: MIDDLEWARE AS A SERVICE

The Lobster Data Platform Connected and Managed by W4

You connect your systems, suppliers and carriers on the Lobster Data Platform. We take care of architecture, data integration, orchestration and day-to-day operations.

Lobster: A Comprehensive, Single-Source Solution
Architecture & Setup
Data Integration & System Connectivity
Profile & Mapping Development
Process Automation & Orchestration
Supply Chain Orchestration
Supplier & Carrier Connectivity
ERP Migration Support
Multi-System & Multi-ERP Landscapes
Governance & Compliance
Monitoring & Ongoing Operations
Support & Managed Services

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Your partner for the full Lobster Data Platform

As a certified Lobster Integration Partner and Value Added Reseller, we cover the entire Lobster Data Platform – from architecture to ongoing operations. You buy the licence directly from Lobster. We make sure the platform works in your system landscape and connects your supply chain.

Full Lobster platform

Supply chain, end to end

Seamless ERP migration

Single team integration

Governance & managed services

Data storage in Switzerland or Germany

FROM ORDER TO DELIVERY

Supply Chain: Fully connected in one place

The Lobster Data Platform brings your internal systems together with suppliers, carriers, and trading partners on a single platform. Orders, shipping notifications, inventory data, and status updates flow automatically and transparently. You retain control over your data flows. We ensure that your connectivity remains stable and scales alongside your network.

Everything on one platform

Reliably connected

SEAMLESS TRANSITION

De-risk ERP Migration

Moving to SAP Cloud or introducing a new ERP often means expensive, high-risk integration projects. Many ERP migrations overrun budget and schedule. The most common reason: data exchange with suppliers, carriers and trading partners has to be rebuilt from scratch. With Middleware as a Service we put the integration layer in place before the ERP switch. Existing data flows stay stable. Suppliers, carriers and trading partners do not notice the system change. That reduces one of the biggest risks in migration projects and protects running processes.

Stable data flows

Seamless transition

What you get from us

You get the full capability of the Lobster Data Platform – planned, implemented and operated by W4.

Architecture & Setup

We set up the Lobster Data Platform in your environment based on the suitable architecture we have defined.

Profile & Mapping Development

Profile and mapping optimization covers ERP, WMS, TMS, PIM, webshops, and connected systems.

Process Automation & Orchestration

The use of event-driven workflows for validation, enrichment, routing, and exception handling ensures optimal automation and orchestration.

Integration of Suppliers & Carriers

Structured onboarding involves connecting new suppliers, carriers, and trading partners, including testing and go-live.

Governance & Monitoring

We establish clear rules and transparent processes, and monitor your data flows in real time.

Support & Managed Services

Ongoing operations are managed proactively to address errors and continuously optimize processes.

ERP migration

This allows you to switch to SAP Cloud or a new ERP system without having to rebuild your data exchange processes. Suppliers, carriers, and ongoing operations remain stable.

Multi-system and multi-ERP landscapes

We orchestrate multiple systems and locations on a single platform with clear governance.

Supply-chain orchestration

Manage and monitor data flows across suppliers, carriers, retailers, and internal systems seamlessly with supply chain orchestration.

High governance and compliance requirements

Our transparent processes, defined responsibilities, and documented data flows are ideally suited to meeting stringent governance and compliance requirements.

Precision, reliability, and expertise since 1994

W4 has been in the market since 1994. As a Swiss family-owned company and certified Lobster Integration Partner and Value Added Reseller, we run your Lobster Data Platform as a managed service on the Lobster operating model, with decades of Lobster expertise.

Certified Lobster Integration Partner

Lobster Value Added Reseller

Decades of Lobster Platform expertise

Thousands of profiles in day-to-day operations

Managed services

Direct contact and clear SLAs

Discuss your goals with us

Tell us about your current system landscape and the goals you are pursuing. In a brief conversation, we will clarify how Middleware as a Service fits your needs and what the next step might be.

Jonas Krüttli

Digital Transformation Manager

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Frequently asked questions

The full Lobster Data Platform, implemented and operated by W4. You buy the licence from Lobster. We take care of architecture, integration, orchestration and ongoing managed service.

We do not stop at implementation. We operate and optimise the platform on an ongoing basis – including monitoring, onboarding new suppliers and carriers, and support.

When you move to SAP Cloud or a new ERP, we put the integration layer in place before the switch. Existing data flows to suppliers, carriers and trading partners stay stable. They do not notice the system change.

ERP, WMS, TMS, PIM, CRM, webshops and connected systems. Formats and protocols: EDIFACT, VDA, IDoc, XML, JSON, flat files, plus AS2, SFTP, HTTP, Kafka, MQTT and more.

Not necessarily. We handle mapping, orchestration, onboarding of suppliers and carriers, and ongoing support. If you want, we train your team for the self-service part.

On infrastructure in Switzerland or Germany. You keep control over location and compliance.

Technical discovery call → architecture and scope definition → implementation and testing → go-live → ongoing managed service. The plan is built together and stays transparent.