As a full-service marketing and communications agency, W4 develops digital business solutions for your individual requirements. In more than 20 years of development work, we have acquired a wide range of experience and profitably use our expertise to digitize our clients' business processes. Our highly qualified app & web developers implement, optimize and program digital products that meet your requirements.
We can make this possible and develop customer-centriconline shops for you using Magento's open-source e-commerce platform. Both B2B and B2C commerce can be operated with this platform. The decisive advantages of this software are, to name a few, its modular architecture, which allows for extensive adaptations and the flexible template system, which enables a completely individual e-shop design.
The Magento founders also provide the open source platform OroCommerce, which is mainly designed for B2B e-commerce. The strengths of this platform include customer accounts management, product catalogue adaptation, business process automatization and customer-specific price lists.
W4 supports you with omni-channel e-commerce and provides a seamless and high-quality customer experience. True to the motto "Boost Your Sales", our app & web developers help you with solutions that fit your individual needs.
If so, it is time for a product information management (PIM) solution. Thanks to the open source PIM Akeneo, we offer you product management across channels, which allows you to edit and manage your product data centrally. Through reliable interfaces between the PIM and your e-commerce solution, you quickly get the full product information and dramatically shorten the time-to-market. Furthermore, third-party applications, such as external databases, print solutions or mobile apps, can be easily connected to the Akeneo PIM through interfaces.
Centralize and optimize your product management with a PIM and save costs, increase your conversion rate and increase your productivity as well as the availability of your products.
Apps are more popular than ever.Web apps have replaced "fat clients" for good. Our app developers create customized software for various business tools and your mobile commerce. For example, we can provide you with a product configurator that allows you or your customers to digitize sales and selection processes to achieve a high ROI immediately.
In doing so, we rely on the ultra-modern and super fast React or the widely popular Symfony framework. We also do application development with PHP, no-SQL databases such as the MongoDB and licensed as well as open-source SQL data base systems like MS-SQL or PostgreSQL. Regarding servers, we use PHP or Meteor for on-premise solutions and Google Firebase for cloud solutions.
We program mobile apps natively with JAVA (Android), Objective C or Swift (iOS) and React Native. We create native smartphone and tablet apps for mobile devices that can make data available offline and provide a learned user experience for Android and iOS by applying native UI elements.
Save yourself a lot of time and use modern content management platforms manage all of your content centrally in one system. Third-party content from sources like PIM, ERP or asset management system can be integrated into the platform. Typo3, Sitecore or WordPress: We set up content management platforms that are user-friendly as well as open to new systems and requirements. Our IT specialists also realize a complete relaunch of your existing web content.
With this digital hub, you can maintain and manage all types of content easily. We implement UX / UI Design for you so that your pages are designed for the particular needs of your customers and the visitors of your web pages. The goal is a continuous customer experience across all digital interfaces.
VMany companies manage their data across different systems, which often results in data duplicates. This costs a lot of time and money. You can simplify your data management with software integrations by connecting data silos to each other. Our developers program APIs (application programming interfaces) to connect your PIM with your online shop or your content management system (CMS) with other applications.
Oracle' integration platform ICS offers the high-performance, stable and monitorbable connection of different applications. It manages "Data as a Platform" and provides requested data. Optimize your enterprise resource planning (ERP) with intelligent software integration: The W4 IT experts are happy to help you.
We have committed to the agile method to make development processes flexible and lean. "SCRUM" is a framework for managing software development that helps us to realize a modern, efficient and agile product and project management. The SCRUM process is easy to apply its advantages are a high degree of transparency through regular reviews as well as agility through adaptive planning. Customer service is always at the core of SCRUM.
Are you ready to benefit from intelligent solutions and innovative products, take part in digitization and optimize your data management? We are happy to help! Our app and web developers find the ideal solution for sophisticated IT projects.
Satisfied customers like to come back and become partners.
Unparalleled Technology Partner
W4 has been an incredible partner for us as a Digital Marketing Agency, providing fast, reliable, and consistent technical and IT developer solutions. From building a Web App to creating flawless APIs, W4 is a unique partner in that they can execute highly technical IT tasks with full competence of a marketing perspective. We are always impressed with their thorough attention to detail and creative approach to providing solutions. W4 has enabled us to discover technical workarounds within Hubspot we did not even think would be possible! We look forward to continuing to work with W4 on our future projects!
Flexibler und effizienter Websiteentwickler
W4 unterstützt uns beim Unterhalt (Updates) sowie bei der Weiterentwicklung der Typo3-Webseite. Zudem reagieren sie schnell und haben immer eine Lösung, um ein Problem zu beheben oder eine neue Funktion einzubinden.
专业高效的服务
感谢w4小伙伴们在这么紧张的时间内加班加点搭建我们的官网,整个team入住我们办公室提供贴身服务,高效解决问题,是真正靠得住的伙伴。非常感谢!,期待我们下一次的合作!
Website development
W4 offers a wide range of solutions for companies in the field of web and app development. We are specialized in the following areas:
Click here for any further information: https://www.w-4.ch/en/services/app-web-development
Web-Development is the term for software development, for example of web applications or websites.
App-Development describes the development of apps for mobile devices.
Click here for any further information: https://www.w-4.ch/en/services/app-web-development
For example, if you previously only had an offline business, then you can use Web Development to take the step into an online business. With the e-commerce platform of Magento, W4 develops an online shop for you, which is individually designed according to your wishes.
Click here for any further information: https://www.w-4.ch/en/services/app-web-development
With the open source PIM Akeneo you have one system for all channels and you can store all product data centrally.
Click here for any further information: https://www.w-4.ch/en/services/app-web-development
Apps offer great potential for companies, as they represent a new and at the same time versatile marketing tool with which customer relationships can be improved and deepened.
As more and more online purchases are being made on mobile devices today, an app can help you build another promising sales channel. The advantages are numerous, and you can also offer your customers new services.
Click here for any further information: https://www.w-4.ch/en/services/app-web-development
Yes, with Magento we can create a customer-centered and at the same time individually designed e-shop for you. The software offers great flexibility and enables a particularly high-quality customer experience, which in turn boosts your sales.
Click here for any further information: https://www.w-4.ch/en/services/app-web-development
Google My Business is a free tool for promoting your business profile and website on Google Search and Maps. It helps to make your business profile stand out more and turn searches into the customers. You can add or edit your business profile information, view and reply to posts, reviews, product photos or special offers.
If a Google search is used on the website, a Google my Business account is also required for the configuration of the search. When a website goes live, the sitemap must be entered in the Google Search Console so that Goole crawls the page. In this case a Google my Businnes account is required for the login.
ReCaptcha is a free service that protects websites from spam and bot abuse. A “Captcha” is a test to tell if the visitor is a human or a bot trying to access the website or send a form. ReCaptcha is pretty easy for humans to solve, but bots have big difficulties with it. Google introduced a new ReCaptcha version 3 which automatically detected if the visitor is a human or a bot. I requires no challenges to be solve. Instead, ReCaptcha version 3 continuously monitors the visitor's behavior to determine whether it is a human or a bot.
Native and hybrid applications are built specifically for a device (Android or iOS) and are distributed via Google Play Store or Apple iTunes, from where users can install them. Native applications are built specifically per platform - one application is written for Android and one application for iOS. They do not share the code. Hybrid apps look the same for users, but they share most of the code, making them faster to develop and easier to maintain. The drawback is that there are some limitations compared to the native app, where "everything is possible" as for hybrid, it's either not possible or very complex.
PWA is built as a special type of webpage and can be reached via URL. They can, similarly to native and hybrid apps, be installed, work offline, retrieve the location of the device, and much more. But they are not listed in the stores, and on iOS, the biggest limitation currently is that they cannot retrieve push notifications (for Android, it is possible). Some special applications requiring more access to hardware are not always available and the performance can be limiting. For simple applications, it is the fastest and simplest option available.
The Google Tag Manager is a user-friendly solution for marketers to manage tracking codes on their website. The advantage: This tool is not only limited to Google services, but also offers the possibility to integrate a Facebook or LinkedIn tag, for example. As a website provider, you integrate the Tag Manager tracking code on your website and can manage the rest via the tool. In context of General Data Protection Regulation (GDPR), the Tag Manager has another function in the EU: The transmission of IP addresses (anonymize IP) can be anonymized, still this process must be set up manually.
A headless CMS is a back-end only Content Management System (CMS). It is a content repository that makes content accessible via a RESTful API for display on any device. It does not have the features that let customers build their site (no themes or templates) but it contains an interface to fetch the content. To use a headless CMS, a site or an app has to be built first, then it is connected to the CMS's API to plug the content into it. Due to this approach, a headless CMS does not care about how and where the content gets displayed. It focuses only one thing - storing and delivering structured content.
Microservices - also known as the microservice architecture - is a variant of the service-oriented architecture structural style that arranges an application as a collection of loosely coupled services. Microservices are fine-grained and the protocols are lightweight and organized around business capabilities.
What is the difference between HubSpot CMS and WorPress? Both are content management systems and are used by companies to create, manage and edit website content. With both systems, almost everything can be customised or expanded with additional plugins.
The big difference: in addition to the CMS Hub, HubSpot also comes with a free CRM, a Marketing Hub, Sales Hub, Service Hub and Operations Hub. This means that, for example, a visitor to the website can be transferred to the CRM and integrated into the sales process with the help of lead generation and in compliance with the German Data Protection Act (DSGVO).
All sub-components of digital marketing can be automated and individually tailored to the customer. Thus, only the HubSpot CMS Hub can be compared to WordPress, because in terms of inbound marketing, HubSpot is clearly ahead.