Name: Digital Marketing Tools - W4 Agency
Brand: W4
Rating: 4.9 (35 reviews)

TYPO3 is a free open source CMS. It is tailored to the needs of larger organisations for the website, intranet and extranet. It includes functions and modules as well as a sophisticated extension interface.

Drupal is a popular CMS that helps you create, publish and manage websites. The open source project is available free of charge and is supported by all common hosting providers.

The HubSpot CMS comes with a variety of templates that can be flexibly adapted to your personal needs via drag-and-drop editor and are also optimised for display on mobile devices.

With the WordPress content management system, you can quickly and very easily publish and manage content on a homepage. Via plugins, the blog system can be extended to a professional CMS.

The inbound marketing and sales software HubSpot is the optimal tool for the efficient implementation of your inbound marketing strategy. The software's versatile functions enable you to optimise your content marketing strategy and take lead generation to a new level.

Finally, there is a marketing automation software as an open source solution. Mautic offers possibilities for monitoring and lead management with landing pages, forms and newsletters. Thanks to the DSGVO plugin developed by W4, we ensure that the solution is set up in a data protection-compliant manner.

Leadfeeder is a website intelligence tool that provides insights into which campaigns, website content, emails and ads are being used by new prospects. Using this behavioural intelligence, marketing and sales teams can discover new leads, all based on website traffic.

With MailChimp, you can use the entire range of modern email marketing: Design and manage mailings and campaigns, send them according to individual criteria and automated algorithms, analyse them and link the content with online platforms, social networks and online shops.

Acquiring customers, getting to know them better and keeping them is the foundation of every company. To do this, contact data must be collected, maintained and analysed, among other things. BSI's solution makes this possible by means of customer experience, customer relationship management and artificial intelligence (AI) with a customer data platform.

E-shops in particular are real gold mines when it comes to customer behaviour and transaction data. Every time a (potential) customer visits your shop, you learn more about their interests, needs, consumer behaviour and habits - and gather valuable insights for future marketing campaigns.

The Marketing Automation and Revenue Performance Management solution links business data from data banks, communication, workflows and CRM synchronization.

We often use the Magento solution to set up an online shop. The open source solution Magento offers everything a modern eCommerce solution needs and can be adapted and used in many ways thanks to the open standard.

Shopify is one of the best-known e-commerce platforms on the market, with over one million online shops hosted worldwide. The flexibly designed software is particularly popular with small and medium-sized businesses.

Explore seamless customisation options and product personalisation through 2D, 3D and augmented reality for your online shop. Zakeke's tools can be integrated into any of our e-commerce solutions such as Shopify and Magento.

Odoo is a business management software that convinces on several levels. First and foremost, it brings together organisational and business processes on a single, clear platform. Whether personnel management, financial accounting, warehouse management or marketing automation: thanks to the large selection of apps, you are always in control.

As a central product information management tool, Akeneo opens up completely new perspectives for cross-departmental collaboration. Via the open source PIM, product managers as well as marketing staff can centrally edit product data, ERP data, images and videos from various sources - and thus update them for all connected databases in real time.

Open Social is the open source response to the increased relevance of optimised and individualised online communities. The software enables effective online community engagement and management for companies and organisations. The goal of Open Social is to create digital spaces that enable people with the same functions, goals, values or interests to exchange.

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